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Marketing Your Library

ebook
Concise, how-to case studies from practicing public, school, academic, and special librarians provide proven strategies to improve brand management, campaign organization, community outreach, media interaction, social media, and event planning and implementation. Intended for the novice and the old hand, individuals and large staffs, this valuable guide provides librarians with the effective marketing tools necessary to help their libraries thrive in these challenging times.

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Publisher: McFarland & Company, Inc., Publishers

Kindle Book

  • ISBN: 9780786489954
  • Release date: January 10, 2014

OverDrive Read

  • ISBN: 9780786489954
  • Release date: January 10, 2014

PDF ebook

  • ISBN: 9780786489954
  • File size: 11710 KB
  • Release date: January 10, 2014

Formats

Kindle Book
OverDrive Read
PDF ebook
Kindle restrictions

Languages

English

Concise, how-to case studies from practicing public, school, academic, and special librarians provide proven strategies to improve brand management, campaign organization, community outreach, media interaction, social media, and event planning and implementation. Intended for the novice and the old hand, individuals and large staffs, this valuable guide provides librarians with the effective marketing tools necessary to help their libraries thrive in these challenging times.

Expand title description text